Okinawa’s Moment: Rethinking Japan’s hinterland

Okinawa’s Moment: Rethinking Japan’s hinterlandIt doesn’t take a pandemic to…


Foreign but not Alien: International brands in Japan

Foreign but not Alien: International brands in JapanLess than 25% of the…


Cultural Influences: China’s regions reverse the flow

Cultural Influences: China's regions reverse the flowWhen thinking about a…


Silver fashion: How Japan’s ageing population is turning the tide

Silver fashion: How Japan’s ageing population is turning the tideIn Japan,…


Guilt-free chocolate: Japan's unexpected take on Corporate Social Responsibility

Guilt-free chocolate: Japan's unexpected take on Corporate Social…


Cornering the market in consumer trust: Chinese online influencers

Cornering the market in consumer trust: Chinese online influencersIn the West,…


Understand, Inspire, Engage

What business can learn from artThe US company Crayola’s product range…


Human touch in a “contactless” world

How businesses and consumers adapt to 'social distancing'Covid-19 has swiftly…


Brand News: Tokyo Frenzy

Thematic shopping experiences at ShibuyaGetting Tokyo in shape for the Olympics…


China and nostalgia: both evolving

How the Guochao trend fuses past and presentIn the past few years, Chinese…