by yk_service | Apr 21, 2021 | Tokyo
Every nation has an identity, a narrative that it tells itself about its history, the character of its people, its preferences. Japan relies on an idealised collective imagination perhaps more than most, given its history of isolation and today’s continued resistance...
by yk_service | Apr 5, 2021 | Tokyo
To the very young, earlier generations’ lives must seem redolent of ancient history; and hearing too many details of pre-meme days either engenders a horrified shudder or absolute boredom. This is of course matched by their parents’ utter mystification at how they...
by yk_service | Mar 17, 2021 | Tokyo
It is natural, when contemplating the mysteries of youth culture, to think only about what is different, new or emerging. And Japan is of course home to a plethora of unusual sub-cultures that evoke fascination around the world. It can be just as interesting, however,...
by yk_service | Oct 15, 2020 | Tokyo
Less than 25% of the Japanese population own a passport, and even among the younger generation outbound travel has dropped significantly since its peak in the late 1990s and early 2000s. It is perhaps unsurprising that they then understand the tropes and perceptions...
by yk_service | May 13, 2020 | Berlin
The US company Crayola’s product range essentially consists of tools designed to help creativity: crayons, chalk and artists’ supplies. Perhaps that is why its former CEO Rich Gurin hit the mark with his claim that “business needs what the arts...