by yk_service | Apr 5, 2020 | Shanghai
In the past few years, Chinese nationalism and pride have grown to such an extent that many domestic brands are now perceived to be on a par with foreign ones. This is a significant shift versus a decade ago when Chinese consumers were reluctant to purchase anything...
by yk_service | Mar 18, 2020 | Tokyo
During a visit to Daikin’s Innovation Centre in Osaka, I came across a beautiful, brown, wood-effect air-conditioning unit from the 1960s or 70s (I am too young to tell the difference, more of which later). Upon my suggestion to the Innovation Director that a relaunch...
