Balenciaga’s 2020 Qixi Campaign: Another cultural misstep by a luxury brand or deep-rooted understanding of Chinese Gen Z subculture?
Balenciaga’s 2020 Qixi CampaignFirst published on WARC Despite the negative…
qixi
Balenciaga’s 2020 Qixi CampaignFirst published on WARC Despite the negative…
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